THE EVOLUTION OF THE SPORT OF PICKLEBALL LAUNCHES THE LAUNCH OF SELKIRK LABS, THE FIRST CONSUMER-POWERED DESIGN COLLABORATIVE FOR INDUSTRY EQUIPMENT AND ACCESSORIES

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Passionate pickleball players can join Selkirk Labs and be part of a cutting-edge development team designing new paddles and other products using the latest advancements in technology.

Hayden, Idaho, – As the synergy between golf and pickleball continues to grow and the sport of pickleball shows no signs of slowing down as more than 4.2 million players of all ages now play the game at the amateur level or professional, Selkirk Sport (www.selkirk.com), the leading brand of Pickleball paddles and accessories, today introduced Selkirk Labs, the industry’s first consumer-powered equipment and accessory design collaboration. ‘industry. Now, avid pickleball players of all skill levels can sign up for Selkirk Labs and become part of a top-notch development team while providing valuable insights to the innovative brand’s R&D team as the company continues to invest in the most advanced technology to design new paddles and related products. some products.
Pioneers of high-performance, American-made pickleball paddles, which are widely known for their uncompromising quality, groundbreaking innovation, and unparalleled creativity, Selkirk has been at the forefront of the pickleball wave, led by the product innovation, sports promotion through ambassadors, TOUR events and Sponsorships, unique marketing programs and the recently launched Selkirk TV.

“We are thrilled to launch Selkirk Labs because pickleball is a true community supported by millions of dedicated players, and this program fosters collaboration, player involvement and the opportunity to help develop the next generation of paddles and paddles. ‘Pickleball accessories’, said Rob Barnes, Co-Founder and Co-CEO, Selkirk Sport. “Players of all skill levels can join Selkirk Labs and help us in our pursuit of pickleball perfection. They will be part of the development, while being the first to see and test the latest designs, technologies and concepts.

To register for Selkirk Labs Membership, visit www.selkirklabs.com. This collaboration not only offers advanced design and development participation, but members will enjoy exclusive access to a wide range of pickleball information, limited Selkirk production opportunities, and exclusive promotions/offers for members, among other benefits.

As the company continues to search for creative new ways to celebrate and promote the sport of pickleball, Selkirk Labs follows the launch of Selkirk TV, the only original, free Pickleball TV app. In addition to live streaming of professional pickleball tournaments, Selkirk TV offers original programming with an elite roster of Team Selkirk Brand Ambassadors, which includes some of the world’s most accomplished pickleball players and teachers. Programming includes on-demand matches from the professional tournament circuit; pickleball lessons and tips for players of all ages and skill levels; fitness tips, Pickleball podcasts, and on-demand shows such as The Tyson McGuffin Show and The Pickleball Today Show with Mark Renneson, among others. Selkirk TV, located at https://www.selkirk.com/pages/tv, is available on Apple TV, Roku, Fire Stick, iPhones, iPads and Android devices, highlights the game’s elite gamers.

Added Mike Barnes, co-founder and co-CEO of Selkirk Sport: “We continue to push the boundaries of product innovation, while our extensive range of marketing programs, including Team Selkirk, Selkirk Labs and Selkirk TV, reinforce our commitment to elevating the sport of pickleball.

Team Selkirk is led by Tyson McGuffin, 6-time Major Champion and one of the world’s highest ranked professional pickleball players in singles and doubles; Cammy MacGregor, a top-ranked senior player and former top-75 professional tennis player; Wes Gabrielsen, 11-time national champion; Morgan Evans, Coach of the World’s Elite Pickleball Players; Kaitlyn Christian, professional tennis player, top 50 in doubles on the WTA Tour; Joanne Russell, 1977 Wimbledon doubles champion and Sherri Steinhauer, former LPGA Major champion and four-time United States Solheim Cup winner, among many others.

For more information on Selkirk Sport, including Selkirk Labs, Team Selkirk and Selkirk TV, visit www.selkirk.com. To follow the Company on social media, please visit Selkirk on Facebook, Twitter or Instagram @SelkirkSport.

About Selkirk Sports

Selkirk Sport, a manufacturer of American-made Pickleball paddles and accessories, is a family-owned company based in Hayden, Idaho, located in the shadow of its namesake, the Selkirk Mountain Range. Founded in 2014, Selkirk Sport was born out of a passion for sports, as well as the great western outdoor leisure lifestyle that was provided to company founders Rob and Mike Barnes and their father. Jim, who is Selkirk’s production manager. Backed by the philosophy of always pushing the limits, Selkirk Sport is committed to manufacturing products that deliver the best performance with unmatched quality and service. As part of its early success, Selkirk Sport was the first ever Pickleball manufacturer to offer an unprecedented lifetime warranty on its high performance products. And, to meet the demands of top gaming professionals, the company has developed low-profile edge guards that are lightweight and extremely durable. In just three years, Selkirk Sport has become one of the fastest growing companies in the industry, and their paddles are used by many top players, such as Tyson McGuffin, Morgan Evans, Cammy MacGregor, Kaitlyn Christian and a host of others who are top players and national/regional champions.

About Pickleball

Pickleball was invented by three fathers in 1965 to entertain their children during the summer. The families resided on Bainbridge Island, Washington. Congressmen Joel Pritchard, Bill Bell and Barney McCallum fashioned handmade equipment and based the simple rules on the existing sports of tennis, badminton and ping pong. Unlike tennis, racquetball and many other sports, pickleball has a short learning curve; you don’t need months of lessons to participate in a fun game. It is also less common than tennis. However, at the same time, it can be very competitive and addictive for all ages, as well as a great fun family activity. Pickleball can be played in both singles and doubles, and can be played indoors or outdoors, on a court that uses the size of a doubles badminton court, with a modified tennis net . A Pickleball court measures 20′ x 44′ for singles and doubles. The net hangs 36″ at the ends and hangs 34″ in the middle. A non-volley area – called the kitchen – extends 7 feet from the net on each side.

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